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SicMedia

Year

2020

Branding

Doug Rodas

Photography

Santiago Hernández

SicMedia, a design and marketing consultancy based in El Salvador, wanted a branding system that conveyed timelessness, connection, and memories. The visual identity was crafted to evoke a sense of enduring relationships and impactful moments, creating a strong foundation for their work. With this central theme, SicMedia’s branding is flexible, dynamic, and capable of adapting to various services. Later, they launched three products: Atlas, focused on marketing strategies and business communication; Ikaro, designed for consultancy in investment and business growth; and Apollo, which provides innovative web development solutions to help businesses create seamless, engaging digital experiences. Each product reflects SicMedia’s innovative approach, staying connected to the overarching identity.

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